Seminar Information
Friday, September 22, 2023
General InfoSeminars

Seminar Information

Check out all the information you need to increase revenue and retain customers in your business.



Boot Camps

Boot Camps

As part of your full registration to the 2023 IBE – at no extra charge, all attendees are invited to attend this Sunday addition to the IBE Bowling University educational lineup. However seats are limited to the first 40 registered attendees. Pre-registration required. Please click register buttons to reserve your seat.

John Karabatsos

F&B Profitability for Traditional Centers

John Karabatsos, BPAA 

Sunday, June 25th, 9:30 AM - 4:00 PM

Category: Boot Camp-F&B

This session is an interactive, group driven workshop. Participants are provided with a structured approach for managing costs and profits of the food operation. At the end of the session participants understand how to generate, interpret, and utilize essential food and beverage matrices such as prime costs, cost of goods, gross margin, menu engineering, and development of standard recipe guides. The boot camp also addresses portion control, inventory management, ordering and pricing strategies as well as supporting administrative documentation. This session is designed for those look for an operations refresher or skill enhancement in the basics of snack bar food service management. 



Enhancing Your AMF 8270 Pinspotter Operations

Jimmy Land, Classic Products

Sunday, June 25th, 9:30 AM - 4:00 PM

Category: Boot Camp- AMF 8270 PinSpotters

Back by popular demand, the AMF 8270 Pinspotter Boot Camp. Spend the day with the TaskForce team from Classic Products learning Safety Best Practices, Preventative Maintenance, Troubleshooting, Adjustments and more. This new Boot Camp is designed for small center proprietors that are hands on with the mechanical operations of their center. Proprietors are welcome to bring more than one person from their center.



Enhancing Your Brunswick A2 Pinsetter Operations

Stuart Treutel, Classic Products

Sunday, June 25th 9:30 AM - 4:00 PM

Category: Boot Camp- A2 Pinsetters

Back by popular demand, the Brunswick A2 Pinsetter Boot Camp. Spend the day with the TaskForce team from Classic Products learning Safety Best Practices, Preventative Maintenance, Troubleshooting, Adjustments and more. This newer Boot Camp is designed for small center proprietors that are hands on with the mechanical operations of their center. Proprietors are welcome to bring more than one person from their center.


Gerald Morrow

League and Guest Development

Gerald Morrow, BPAA

Sunday, June 25th, 9:30 AM - 4:00 PM

Category: Boot Camp- Leagues

“Let systems run the business and people run the systems. People come and go but systems remain constant." League Bowler Development hasn’t really changed over the past 40 years, but it’s a skill set that hasn’t been shared with the new generation. What was simply "Tribal Knowledge" is now documented, created by the BPAA League Development Committee. The Bowler Development along with the System of League Bowling provides bowling center owners, operators, managers and other personnel with fast and efficient guidance on the development and retention of league bowlers. This full-day Boot Camp takes a deep dive into the system to provide you with the tools and techniques necessary to meet your league goals, regardless of the season. No matter how much or how little skill you have in league development, the guidance in this system will make you a better, more proficient and more confident bowling center owner, operator, manager or league coordinator.



Colene Rogers

Super Session

Colene Rogers - Team Retention, Leadership is More Than a Title: It's Influence 
Date: Monday June 26th, 2023

Time: 1:30  - 4:45 PM

*Limited to the first 150 Registrants!

Colene identifies turnover as not just an issue, but “the issue” facing all organizations. For how well you retain your employees influences every other facet of your business. Rogers will provide you with practical, proven, easy to implement practices and strategies to help you improve employee satisfaction which leads to higher productivity, lower turnover and a stronger bottom line!


QubicaAMF Sponsor Pavilion

Save the Date and Join Us at the QubicaAMF Sponsor Pavilion Seminar!

Monday, June 26th, 1:30 - 3:00 PM

Where: Rosen Centre Hotel - Bowl Expo 2023

Vivid, Immersive. Amazing. Prepare to be Captivated!

Today’s guests expect more for their entertainment dollar. Proprietors are looking for ways to differentiate the in-center bowling experience from other options, such as movie theaters, amusement parks and other centers. Be the first to get a sneak peek into our new, immersive experience and industry leading technology that is sure to excite guests and center owners and operators alike.

Join us to learn how to:

  • Surprise and delight consumers with new immersive technology
  • Increase guests’ length of stay at the center leading to higher F&B spend
  • Ensure a seamless guest experience every visit
  • Simplify operations and lower operating costs
  • Drive new business with positive word-of-mouth
  • Reach a new audience of bowlers, while keeping current customers happy

We invite you to join the QubicaAMF Sponsor Pavilion and to visit our Booth #961 on June 28th and 29th to see and learn more about our full line of technology and business solutions, and experience why QubicaAMF is THE best choice for your business. See you there!


Brunswick Bowling Products Sponsor Pavilion

Monday, June 26th, 3:15 - 4:45 PM

Vision, Collaboration, and Innovation: How Brunswick Platform Solutions are Driving the Evolution of Bowling (and Making Proprietors’ Lives Easier)

Brunswick continues to set new standards with vision, technology, and product innovation focused on proprietor success. We’re the industry’s only full-line partner that meets proprietors’ every need—no other supplier comes close.

At Brunswick, we don’t design single-purpose solutions in a vacuum. We listen to owner-operators to understand your evolving needs and develop integrated products and technology that make your life easier. Our collaborative, platform-based R&D approach delivers cloud-based, plug-and-play solutions that meet all the needs of your center. Our long-lasting, future-proof solutions are designed to deliver real, measurable returns on your investment and evolve along with the industry.

Learn more about the benefits of Brunswick’s integrated suite of business solutions, all based on the future-forward Brunswick Cloud platform:

  • Make your life easier
  • Increase profitability
  • Lower risk
  • Increase competitive advantages
  • Optimize the guest experience
  • Empower you with information

We can't wait to see everyone there!


Don Burns

Your Restaurant Sucks! Embrace The Suck, Unleash Your Restaurant. Become Outstanding.

Donald Burns, Restaurant Coach

Tuesday, June 27th, 9:00 - 10:15 AM

Category: Food

Join the Restaurant Coach, Donald Burns, as he talks about the 4 menu designs that drive sales. He breaks down the steps to how independent restaurants gets guests to spend 15% more...OVERNIGHT!

Wendy Christie

Keys To Lowering Your Turnover

Wendy Christie, Employer E-Source

Tuesday, June 27th, 9:00 - 10:15 AM

Category: Retention

What is the easiest way to reduce the need to hire? Retain your best talent! Learn how to market your business to potential team members and keep them with great on-boarding programs.

Nicole Krug

Drive Guests To Your Website By Leveraging Google Search Features

Nicole Krug, Social Light

Tuesday, June 27th, 9:00 - 10:15 AM

Category: Digital Marketing

Nearly half of the searches on Google do not result in a click because Google is answering basic questions themselves eliminating the need for you to click a page. Learn how to leverage tools like Google Snippets, Google Stories and Google My Business to help format your information into elements Google can use and build traffic to your website.

George and Howard McAuliffe

Game On! Opportunities To Grow Arcade Revenue

George & Howard McAuliffe, Pinnacle Entertainment Group, LLC

Tuesday, June 27th, 9:00 - 10:15 AM

Category: Entertainment/Games

A successful game room operation is about providing a memorable guest experience, driving traffic and managing costs. Easier said than done in the current environment. Join George and Howard McAuliffe as they share their insights on how to make your arcade a key driver of your center's success.

Kurt Moody

Tips To Get More Bang From Your Bar

Kurt Moody, Patrick Henry Creative Promotions

Tuesday, June 27th, 10:30 - 11:45 AM

Category: Beverage

Learn how to harness the power of your beverage program while improving the guest experience and increasing center profits. Kurt Moody of Patrick Henry Creative Promotions shows us how understanding your guest leads to on-trend product offerings and marketing to meet their wants and needs.

Chad Ayers

Does Your Facility Have A Plan For An Active Shooter Event?

Chad Ayers, ProActive Response Group

Tuesday, June 27th, 10:30 - 11:45 AM

Category: Safety

Empower your team members in the event of an active shooter threat. Don't just "check the box" when it comes to being prepared if an active shooter event took place in your facility! In this session, we will discuss valuable methods and effective training tactics to protect your team and guests.

LeeAnn Marie Webster

Making Your Email Work For You With Just A Little TLC

LeeAnn Marie Webster, Webster Enterprises

Tuesday, June 27th, 10:30 -11:45 AM

Category: Digital Marketing

Breathe life back into your email marketing as we shift the conversation from quantity to quality. There is a person on the other side of the email address! Email with H.E.A.R.T. shares how this philosophy will help you to better engage, honor and grow this relationship with subscribers who are more likely to engage with our messages.

Russ Van Nata

Are You Ready To See How Profitable Virtual Reality Can Be For Your Center?

Russ Van Natta, Creative Works

Tuesday, June 27th, 10:30 -11:45 AM

Category: Entertainment/VR

Russ Van Natta review the most important operational, pricing, and marketing choices to help businesses capitalize on their investments, regardless of which Virtual Reality attractions they have now or plan to add in the future. Attendees walk away with actionable insights to deliver better guest experiences, increase revenue and be more profitable. 

Sheryl Bindelglass

Where Have All The Groups Gone? Strategies To Find, Grow, And Retain Group Business

Sheryl Bindelglass, SherylGolf

Tuesday, June 27, 2:15 - 3:30 PM

Category: Sales/Marketing

How do you find groups that still want to have fun? What groups want to have events (and have a budget)? Wish you could land bigger groups and pack your center on a regular basis. The solution is to pre=book tons of groups to fill the down times. Don't miss the one session that will have the biggest impact on your bottom line.

Sherry Howell

How To Stop Karen Before She Starts!

Sherry Howell, CenterEdge Software

Tuesday, June 27th, 2:15 - 3:30 PM

Category: Guest Experience

People like to make jokes about unreasonable customers with outlandish demands, but in truth, many uncomfortable guest interactions can be avoided. This fun, lighthearted session will take a fresh, in-depth look at the causes of customer friction, how to prevent them, and how to teach your staff to recognize and stop an impending explosion. 

Tami Wloch

Facebook Insider Secrets To Get More Guests In Your Center

Tami Wloch, Strategic & Creative Marketing, Inc.

Tuesday, June 27th, 2:15 - 3:30 PM

Category: Digital Marketing

Is your Facebook Business Page generating new business? Is your website setup correctly to encourage to sign up for leagues or book parties? Tami Wloch, Advisory Panelist for both Facebook & LinkedIn, gives you easy to follow, step-by-step instructions so you can make these changes yourself and keep your facility booked! No matter how much you know (or don't know) about using digital media, you will leave this session ready to implement the changes.

David Wallace

Your Next Steps To Modernize, Expand And/Or Build

David Wallace, Turfway Entertainment Management Group

Tuesday, June 27th, 2:15 - 3:30 PM

Category: Entertainment

You have an idea and are looking to grow...where do we go from here? Explore all considerations focusing on architectural, construction, operational setup and management of your brand. With a focus on best practices, pitfalls and attractions that work in today's world, based on your budget and your target audience.

Beth Standlee

Everyone Is Selling Or Un-Selling Everyday

Beth Standlee, TrainerTainment

Tuesday, June 27th, 3:45 - 5:00 PM

Category: Sales/Marketing

Each team member has the opportunity to grow your business and their worth with every interaction. Are you teaching salesman/womanship? So many people shy away from the thought of being in sales. Robert Louis Stevenson said, "Everyone lives by selling something." This sessions promises to teach you and your team to embrace the fact that they are all in sales; and with the lessons learned they will sell more starting with their very next shift!

Frank Price

A Return To Great Guest Experience

Frank Price, FL Price

Tuesday, June 27th, 3:45 - 5:00 PM

Category: Guest Experience

Everyone has great intentions to gain the competitive advantage through a high-quality guest experience, but are you actually achieving them? Learn guest experience trends, expectations, and they process to help you achieve those intentions. 

Tyler Enslin

Retaining Your Team By Giving Effective Feedback

Tyler Enslin, Tyler Enslin International 

Tuesday, June 27th, 3:45 - 5:00 PM

Category: Retention

Is retention and employee engagement keeping you up at night? Learn how to create a culture that embraces frequent candid feedback to promote growth for team members and the center. Without it, productivity falls, communication becomes ineffective, and ultimately employee engagement and retention suffer. In this highly interactive training, participants will be equipped with specific skills to deliver even challenging feedback in a way that is both effective and empathetic. 

Chris Epstein

Strategies To Increasing Laser Tag Traffic, Profitability And Synergy Within Your Center

Chris Epstein, Laserforce International

Tuesday, June 27th, 3:45 - 5:00 PM

Category: Entertainment

You have an idea and are looking to grow...where do we go from here? Explore all considerations focusing on architectural, construction, operational setup and management of your brand. With a focus on best practices, pitfalls and attractions that work in today's world, based on your budget and your target audience. 

Attendees Say

  • It’s Electric! Being at Bowl Expo is a lot of fun, there are many innovative products out there. You get to see the next big thing before it becomes the big thing!

    Tyler Herreman
    Centennial Lanes – Hays, KS

  • One of the best reasons I’d think to come is to visit with other bowling centers and seeing how their operations are and networking amongst one another.

    Chris James
    Cordova Bowling Center – Cordova, TN

  • I get a good pulse to where the industry is at and who the people are that are making those trends and taking the industry to where it’s headed.

    Gianmarc Manzione
    Bowlers Journal International – Chicago, IL

  • I come to Bowl Expo to take a break from my business, get rejuvenated while meeting with other proprietors, and learn key things from the different educational seminars. It gets me back in the game. It gets me mentally thinking that I can do things better and I can do things differently at my center.

    Marc Mattecheck
    North Bend Lanes – North Bend, OR

  • It’s a great way to find new ideas for your bowling center. Not necessarily if your center is struggling, but even if you have a booming bowling center! Not only can you offer stuff to other people, but there’s some great ideas out there that maybe you’ve just never thought of before.

    Brandon Wilder
    Buffaloe Lanes – Raleigh, NC

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