Page 46 - 2024 Member Benefits Guide

MARKETING MARKETING
Hispanic Marketing System of

Programs League Bowling

Running the Bowling 2 .0 Program couldn’t be easier!
The Proprietor’s Guide takes you through the program This program provides

and employees have followed the Coach’s Guide on the BPAA has taken the two most successful new bowler BPAA members with
development programs in the country — Bowling
fast and efficient
lanes . Everyone had a great time; we are generating 2.0 and USA Bowling Learn the Sport — and made guidance on the
them available to BPAA members in Spanish!
NEW league bowlers . development and
retention of league
All the marketing materials and student handouts bowlers. Developed
Randy Thompson have been translated into Spanish for use at your by the BPAA League
Des Moines, IA center. Plus, the Bowling 2.0 weekly video lessons Development
have been subtitled in Spanish, and the USA Committee, this system
Bowling Learn the Sport weekly video lessons have will provide you
been given a Spanish voice-over. with the tools and
Thanks to BPAA’s introduction of The Spanish versions techniques necessary
to meet your league
“USA Bowling — Learn The Sport” are FREE for BPAA goals, regardless of
we now have a current learn to Members and available the season.
to download at
bowl program focused on youth bpaa.com. The system consists
professional material . The results of eight sections −
League Benefits,
We rolled many of our Bowling 2 .0 participants into of the program are amazing! Our League Structure,
Communication,
an 8 for 8 or a 10 for 10 league . The key was talking most recent Learn The Sport had Instruction, Marketing
to participants every week during the program to 81 sign-ups with 29 committed to an Leagues, Planning for Leagues, Staffing and Samples. The
Samples section includes worksheets, templates, planners and
develop relationships with them . We plan to run a 8–week bowling club . best practices from proprietors around the country.
Bowling 2 .0 program once every other month . It’s a Stefan Cox No matter how much or how little skill you have in league
Pflugerville, TX
great way to attract new bowlers . development, the guidance in this system will make you better
and more proficient at it. The program is FREE for BPAA members
Gary Cobb and available at bpaa.com to download at any time.
Blue Springs, MO

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