Page 2 - 2022 Member Benefits Guide

BPAA’S MISSION: 2022 BPAA

ENHANCE THE PROFITABILITY

OF OUR MEMBERS MEMBER

Dear Fellow Proprietor,
It is the mission of the Bowling Proprietors’ Association of America to enhance the BENEFITS
You are holding an invaluable resource in your hands—the 2022 BPAA
Member Benefits Guide!

profitability of its members and it is a statement we—the BPAA Board of Directors
and BPAA Staff—take very seriously. Before a new partner is accepted, a new Bowling
University course is developed or a program is created, the question is asked: “Will
this help members be more profitable?” ■ BOARD OF DIRECTORS . . . . . . . . . . . . . . . . . . . . . 1
Regardless of your center size, the BPAA has quality programs to make your center
better! Whether you need help with social media, clarification of legislative issues, ■ SMART BUY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2
customer service training for your staff, a better website, league ideas or marketing
collateral, BPAA can help you! ■ EDUCATION . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18
While most centers join the BPAA for discounted products and services secured
through Smart Buy partners, I encourage you to utilize the Bowling University ■ WEB SERVICES . . . . . . . . . . . . . . . . . . . . . . . . . . 26
educational programs, Social Media Content Bank and the many other resources
found in this booklet and at www.BPAA.com! ■ STRIKE TEN ENTERTAINMENT . . . . . . . . . . . . . 32
By using multiple Smart Buy programs, you earn substantial rebate checks, and in ■ YOUTH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34
turn the BPAA strengthens vital business relationships—and not just in the bowling
industry! High-profile events such as the Macy’s Thanksgiving Day Parade, the ■ MARKETING . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43
National Bowling Day feature on Fox & Friends, a national ad campaign and NASCAR
events all bring awareness of bowling to millions of people—your consumers. ■ MEETINGS & EVENTS . . . . . . . . . . . . . . . . . . . . . 47

Thank you for being a member of the only non-profit organization in the world
that serves the specific, yet diverse, interests of bowling center owners. If you are ■ STATE ASSOCIATIONS . . . . . . . . . . . . . . . . . . . . . 51
entertaining membership, we’d love to welcome you to the BPAA family!
Have a great year and we hope to see you at a state or regional show…or better yet, ■ STRIKE TEN ENTERTAINMENT
Bowling Summit in January or International Bowl Expo in June!
CONTACT INFORMATION . . . . . . . . . . . . . . . . . . . 52

■ YOUTH DEPARTMENT
CONTACT INFORMATION . . . . . . . . . . . . . . . . . . . 52
Jim Decker
BPAA President ■ BPAA STAFF CONTACT INFORMATION . . . . . . . 53
Double Decker Lanes, California

20 22 MEMBER BENEFITS