Monday, October 25, 11:15 AM – 12:30 PM
How a Remarkable Customer Experience Can Be Your Best Digital Marketing Strategy
Dan Gingiss, Experience Maker LLC.
Category: Digital Marketing & Guest Experience
Every day your bowling center is providing experiences for your customers. But are they experiences worth sharing on social media? No one shares an average experience; they share things they love and things they can’t stand. With all of the noise of social media clouding a brand’s ability to control the message, wouldn’t it be nice to be able to tilt brand sentiment in a positive direction?
Let’s face it: Competition is tougher than ever these days. Competing on price is a loser’s game, and competing on product is getting harder and harder. So what’s left? How can we stand out in a crowded marketplace that is constantly evolving?
In this fun and engaging keynote, customer experience coach and former Fortune 500 executive Dan Gingiss will teach the audience how customer experience can be your company’s ultimate differentiator, creating a competitive advantage that cannot be copied. You’ll learn how to: 1) identify the types of experiences people share most often and why; 2) apply an easy, 5-step framework for creating remarkable, shareable experiences 3) see how customer engagement generates increased loyalty; and 4) leverage examples from many other companies across industries that have been successful with these simple, practical, and inexpensive ideas.
When you create a remarkable experience for your customers, they become your best marketers. The result is more customers, who stay longer, spend more, and recommend you to others.