NEW BOWLING WORLD RECORD: MORE THAN HALF A MILLION GAMES PLAYED IN A SINGLE DAY

548,721 Games Played Across 808 Centers in a Single Day as Part of

National Bowling Day Challenge

ARLINGTON, TX, September 18, 2008 - Strike Ten Entertainment, the marketing arm of the Bowling Proprietors’ Association of America (BPAA), announced today a new bowling world record of the most games played in a single day. For the first time ever, more than 800 bowling centers joined forces in a nationwide challenge to record the largest number of games bowled during a 24 hour period. On National Bowling Day (August 30, 2008), 808 centers participated in the challenge, recording 548,721 games played.

"This new world record is a great milestone for the sport of bowling and an exciting day for our industry. The hundreds of thousands of people who visited bowling centers to help set this record is a testament to the incredible popularity that bowling is enjoying and the continued resurgence of our sport," said Jim Sturm, president of the BPAA. "This follows a trend that has seen bowling participation continue to increase every year, with more than 67 million people having bowled in 2007 alone. We're already looking forward to setting new records in 2009 and beyond."

The new bowling world record is recognized by the Bowling Proprietors’ Association of America (BPAA), International Bowling Pro Shop and Instructors Association (IBPSIA), Professional Bowlers Association (PBA) and the United States Bowling Congress (USBC).

About BPAA/Strike Ten Entertainment

Headquartered in Arlington, Texas, the 75-year-old Bowling Proprietors' Association of America is a trade association representing the business interests of bowling center owners worldwide. BPAA’s mission is to enhance the profitability of its member bowling centers. As a division of BPAA, Strike Ten Entertainment is the marketing arm of the bowling industry. Strike Ten Entertainment’s mission is to increase the number of paid bowling games in bowling centers each year through promotions, publicity and industry-wide marketing initiatives.

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